Conference Sponsor

With Grateful Appreciation

Conference Pricing

Early Bird Deadline: September 1, 2023

Members (On-Site): $400 per person ($350 Early Bird) Members  (Virtual Via Zoom): $150
Non-Members (On-Site): $600 per person ($550 Early Bird) Non-Members (Virtual Via Zoom): $250


Virtual Pricing Includes:

Full engagement in 1 1/2-day program, including Q&A
Access to video recordings of presentations post-conference
Access to all conference resources


On-Site Pricing Includes:

Full engagement in 1 1/2-day program, including Q&A
Networking/Fellowship with attendees & presenters
Access to video recordings of presentations post-conference
Two night’s lodging at the adjacent Hilton Garden Inn
6 meals & refreshments [Begins with dinner on 10/2, ends with lunch on 10/4]
Access to all conference resources

Program Overview

Download Program Schedule

Conference Overview: After best enrollment practices upset during the pandemic tumult begin to settle down and new normals are established, it’s vital that admissions teams become proficient again in the basics of efficient enrollment management. From strategy, to website, admissions funnel management, campus visits and lead generation . . . rethink your current practices, sharpen your competency and lead your institution to grow. 


Presenter: Kevin Bish, VP of Enrollment Management and Student Services | Asbury Theological Seminary
Overview: Beyond wishful thinking, and hard work, every admissions team should have an effective strategy. What are the essential pieces and how should they work together? What makes a comprehensive strategy work for enrollment growth? Review your strategy through the eyes of a professional and make sure all the right pieces are in place and working well together.

  • An enrollment strategy audit — getting the big picture right, piece by piece
  • Checking for missing parts — where most teams fall short
  • Working your strategy — no substitute for campus synergy
  • Persistence pays off — quick fixes vs complex solutions



Presenter: Bart Caylor, CEO | Caylor Solutions; ABHE Senior Fellow
: The facts are compelling — your website is still the most important and effective marketing tool for your institution. So, what makes for an effective enrollment-focused website for students today? How does this work? Don’t make costly assumptions. Conduct a check-up with a website professional and make sure yours is serving you well.

  • The three ways students will end up enrolling and how your website needs to be optimized for each
  • Four essential pieces of content your website MUST have to enroll students
  • Two common mistakes that are costing you new students every day
  • Optimizing your website as an integral part of your overall marketing and communications strategy



Presenter: Keith Mock, Enrollment Marketing Solutions | Liaison International
Overview: Almost every enrolled student is successfully led through the admissions funnel – it’s how prospective students walk through the admissions process to enrollment. Growing institutions are served by admissions teams that create and personally own the goals reflected in the funnel for the incoming class. They flourish in a culture of accountability for meeting goals every month. This is the secret sauce of every winning team.

  • Understanding the funnel — the process, timing, communications, and relationships
  • Setting funnel goals for the team & on an individual counselor basis — and owning them
  • Cultivating a culture of accountability to both set and achieve goals — every month
  • Facing the facts — how admissions teams get distracted, discouraged and defeated



Presenter: Eric Currie, VP for Enrollment Success | Campus
Experienced admissions professionals know that a well-organized campus visit is still the most significant time for prompting enrollment decisions by prospective students and their parents. But decisions don’t just happen. Someone plans them well and understands what needs to happen to reach effective decisions. Review your campus visit program and get it right. It’s a key to increased conversions for enrollment.

  • Your campus visit program — the difference between good and great
  • The enrollment decision — how are these made and what voices matter most
  • Organizing effective campus visits — considering the options
  • Training your team for closing enrollment decisions



Presenter: Phil Cook, Executive Director | NACCAP
Thanks to the pandemic and the lingering effects of all the disruptions, institutions are struggling to get their game plan back in order and produce results. It’s a good time to learn from those that are leading in the recovery and consider creative ideas that could make the difference.

  • Current best recruiting practices across Christian higher education — compelling examples
  • Looking more closely — what we should be learning from each other
  • Looking ahead — knowing the enrollment landscape . . . and your own data
  • Leading wisely — choosing what will work for you and executing well



Panel: Conference Presenters
Overview: Hear creative ideas from all the conference presenters on how you might identify and attract more leads for your
institution. Engage with your peers about what’s working and what’s not. Enlarge your net with fresh ideas. Create a draft of your

Action Plan based on the most significant and urgent issues you should address following the conference.

  • Developing a manageable assessment plan

After Hours Bonus Session for Onsite Attendees:


Conference Faculty

Kevin Bish - Asbury Theological


Associate Provost and Vice President of Enrollment Management
Asbury Theological Seminary

Scott Boyer


CEO & Marketing Specialist
Caylor Solutions

Phil Cook - Executive Director of NACCAP


Executive Director

Eric Currie


Vice President for Enrollment Success

Keith Mock


Enrollment Management Solutions
Liaison International

Frequently Asked Questions

Is lodging included in the registration fee?
YES, for on-site attendees2 nights, including arrival the evening before the conference begins.
Can I request for additional hotel nights?
YES The ABHE group rate is $120/night.  You can qualify for our group rate three days prior and three days post conference.  You can request and pay for your additional hotel nights during the registration process.  All reservations must be made and managed by the ABHE office as it is part of a group reservation.  This includes changes to existing reservations.  Email with any questions or updates to existing reservations.
Is airport shuttle service available?
YES! Complimentary shuttle service is available from the Orlando International Airport (MCO). To request the complimentary shuttle to the Hilton Garden Inn:

  • Call the hotel for shuttle pickup – 407-240-3725
  • Take airport elevator to level 1 – ground transportation
  • Go through the sliding doors
  • Stand at either A4 (A Side) or B4 (B Side) for pickup
Where is the hotel located in relation to the ABHE Conference Center?
The Hilton Garden Inn is directly across the street from the ABHE Weber Center (located in the Citadel I Building – Suite 130).
Are meals included in the registration fee?
YES for on-site attendees, including 7 meals and all snacks/beverages.
Are scholarships available?
YES for on-site attendees – limited scholarships are available.  Please email your request to with an explanation of your financial need.
What is your Cancellation Policy?
In the event of either virtual or on-site registration cancellation, fees paid in advance are refundable – less a $50.00 service charge per person, provided written notice is received by ABHE no later than three weeks prior to the event. No refunds will be granted after that date. E-mail notification will suffice. Please e-mail to request a refund. There are no refunds provided for no-shows.
How do I CANCEL a person on my registration?
You may log back into your registration form at any time with your confirmation number to make any cancellations, or contact to have your registration cancelled.
Executive Leadership Training Logo

Growing institutions are led by growing leaders. Consider engaging in the Executive Training Program specifically designed for enrollment leaders in ABHE. Delivered over two years including over 36 workshop presentations in seven areas of leadership competency and capacity. You can review the certification program details HERE. Enroll in the program today! Questions regarding the certification program can be directed to David Medders, Executive Vice President.

Hilton Garden InnFor those attending the Enrollment Conference On-Site, the ABHE staff will make a hotel reservation for you. Hilton Garden Inn – Orlando Airport 7300 Augusta National Drive Orlando, FL 32822 (407) 240-3725   The Hilton Garden Inn is located 1 mile from the Orlando International Airport. Please indicate your room type/preference when you register for the conference. Complimentary shuttle service is available from the Orlando International Airport (MCO) to the Hilton Garden Inn. To request the complimentary shuttle service:

  • Call the hotel for shuttle pickup – 407-240-3725
  • Take airport elevator to level 1 – ground transportation
  • Go through the sliding doors
  • Stand at either A4 (A Side) or B4 (B Side) for pickup

Conference Staff

David MeddersDavid Medders
Executive Vice President



Carol DibbleCarol Dibble
Chief of Staff & Director of Communications



Darby BlanchardDarby Blanchard
Digital & Administrative Services Coordinator