Pre-Convention Workshops

17.WorkshopLogo540 Pre-Convention Workshops – Wednesday – February 21, 2018

Leaders are constant learners . . . always.  We lead faith learning communities by example, pressing forward in the exhilarating journey of sharpening our leadership skills and expanding our leadership capacity.

In that spirit we’re very excited to offer this largest ever menu of leadership development workshops — designed for many different positions and points of institutional leadership responsibility.

Look through these as you register for Annual Meeting and make your workshop selections.  Admission to workshops will be first for those who are registered. Choose the most relevant workshops for your growth edges and responsibilities.  Let’s grow together for the glory of God.

Check out this lineup:

ONE DAY WORKSHOPS (Wednesday, February 21) – $150/ea.
8:30am – 4:30pm

12:00n – 4:30pm – $50

  • Presidents Wives Roundtable (Lunch Included)

Take advantage of this unique professional development opportunity.  Click on the respective workshop below for program details.

Academic Officers Forum

Academic Officers Forum

ONE DAY WORKSHOP | Wednesday 8:30am – 4:30pm

Facilitator – Hank Kelly, Provost, Ohio Christian University
Presenters – Jonathan Armstrong, Philip Dearborn, Matthias Gebhardt, Rick Ostrander
Location: Salon 7
> Download Program Schedule

8:30 – 9:30 – Session 1 – Making Virtual Reality Classrooms a Reality
Presenter: Jonathan Armstrong, Director of the Center for Global Theological Ed, Moody Bible Institute

Overview: What is the new reality of the virtual classroom? How does this work? Consider the possibilities. Learn from one leader who has led in several successful prototypes starting in 2014.

  • Discover the features and benefits of the virtual reality classroom
  • Explore the nature of VR technology
  • Review their 2014 Global Classroom with 56 teachers from 16 countries for a single class
  • Consider how 80 students created virtual reality artifacts for classroom use

9:30 – 10:00 – Q & A Discussion

10:00 – 10:30 – Refreshment Break

10:30 – 11:30 – Session 2 – Designing 21st Century Academic Facilities
Presenter: Phil Dearborn, Provost, Lancaster Bible College | Capital Seminary and Graduate School

Overview: What design concepts are being incorporated into learning/library centers, classrooms, and office suites. How do these interface with both on-campus and online services? Learn from a leader who’s recently led his institution through the design and construction of both a learning/library center and academic center.

  • What’s the new normal for academic facility ambiance? For library/learning commons?
  • What is the shape and functionality of the physical side of a virtual classroom?
  • If you’re planning for new construction, what are ideas, concepts, features and benefits to consider
  • How can new concepts and ideas be incorporated into old buildings?
  • What are common mistakes and costly blunders

11:30 – 12:00 – Q & A Discussion

12:00 – 1:00 – Lunch on your own

1:00 – 2:00 – Session 3 – Seizing the Opportunities of Study Abroad Programs
Presenter: Rick Ostrander, VP for Academic Affairs and Professional Programs, Council of Christian Colleges & Universities (CCCU), Washington, DC

Overview: Does your institution offer a robust menu of enriched study abroad programs? Could these options enhance your current academic programs of study? Learn from the director of one of the most substantial array of study abroad programs in the world.

  • How do these programs work – academic credit, tuition charges, etc
  • Integrating study abroad programs into your current curricula offerings
  • Options to consider, next steps to review
  • Avoiding the worst mistakes, from design through construction

2:00 – 2:30 – Q & A Discussion

2:30 – 3:00 – Refreshment Break

3:00 – 4:00 – Session 4 – The Art of Curriculum Mapping
Presenter: Matthias Gebhardt, Provost, Olivet University

Overview:  Who is the architect of your institution’s future curricula? What does that planning process look like? How does it work . . . on a good day? Are you laying well-conceived tracks for institutional growth and expansion? Hear from one CAO who’s charting their course for aggressive program expansion and institutional growth. Learn how they are doing it.

  • The essential principles of curriculum mapping
  • Integrating curriculum mapping with institutional mission/vision
  • The role and responsibilities of the CAO and faculty in curriculum mapping
  • Engagement with the faculty, administration and board

4:00 – 4:30 – Q & A Discussion

6:30 – Dinner & Fellowship – Connections Dinner in Ballroom C-D

Accounting & Tax: The Future is Now. Will You Thrive?

Accounting & Tax: The Future is Now. Will You Thrive?

ONE DAY WORKSHOP | Wednesday 8:30am – 4:30pm

Presenter —Dave Moja, Partner, CapinCrouse, LLP
Location: Salon 13

Download Program Schedule

Overview: As the future unfolds, do you have the skills, knowledge, and experience to thrive – not just survive – in the “numbers arena?” This workshop will provide data, guidance, and case studies to help participants develop the tools needed to navigate the future in accounting and tax.

8:30 – 9:30 – Session 1 – The Future is Now — Accounting
Overview:
Summary of impending audit and accounting pronouncements that are coming online in the near future including financial statement changes, leases, and revenue recognition.

  • Gain a knowledge of new rules
  • Discern tools and tips on how to best navigate the changes
  • Discuss what may work and what may not with peers

9:30 – 10:00 – Q & A Discussion

10:00 – 10:30 – Refreshment Break

10:30 – 11:30 – Session 2 –The Future is Now — Tax
Overview: The IRS continues to “upgrade” Form 990, Congress is bent on “tax reform”, and new accounting pronouncements require reporting that may not “match” IRS forms – yikes!  Let’s talk about tools, tips, and traps that you must navigate to provide complete and accurate tax filings.

  • Gain a knowledge of new rules
  • Discern tools and tips on how to best navigate the changes
  • Discuss what may work and what may not with peers

11:30 – 12:00 – Q & A Discussion

12:00 – 1:00 – Lunch on your own

1:00 – 2:00– Session 3 –The Three Biggest UBIT Concerns — And You Have Them!
Overview: This session will include instruction, case studies, and discussion with regard to camps, sponsorships, and rentals – and any other UBIT issues the group may want to talk about.  In an open format, we will utilize case studies to prime the discussion pump and talk about how to navigate the UBIT arena – and how “tax reform” may affect all of us.

  • Learn how the IRS might classify your school’s activities in the area
  • Glean valuable knowledge from the review of related cases and rulings
  • Review case studies for pointers on how to proceed

2:00 – 2:30 – Q & A Discussion

2:30 – 3:00 – Refreshment Break

3:00 – 4:00 – Session 4 – Revenue Enhancement Opportunities (REO)
Overview: Alternative revenue streams for higher education institutions are gaining momentum. How can your institution grab hold of this opportunity? First, take heed:  “Which of you, wishing to build a tower, does not first sit down and count the cost to see if he has the resources to complete it?”  (Luke 14:28).

  • Gain a knowledge of the power and value of alternative revenue sources
  • Hear an overview of the process as completed by peer institutions
  • Review case studies for pointers on how to proceed

 4:00 – 4:30 – Q & A Discussion

6:30 – Dinner & Fellowship – Connections Dinner in Ballroom C-D

Creating a Highly Effective Assessment System

Creating a Highly Effective Assessment System

ONE DAY WORKSHOP | Wednesday 8:30am – 4:30pm

Presenter: Dr. Jennifer King, Consultant, Jen B. King’s Consulting, LLC
Location: Salon 6
Download Program Schedule

8:30 – 9:30 – Session 1 — Outcomes Frame The Assessment System
Overview: A highly effective assessment system begins with outcomes. In this session, participants will discover the six components of an assessment system, beginning with outcomes.

  • The Six Components of an Assessment System
  • Outcomes – The Essential Component
  • Outcomes are not…
  • The Three Qualities of (Really) Great Outcomes

9:30 – 10:00 – Q & A Discussion

10:00 – 10:30 – Refreshment Break

10:30 – 11:30 – Session 2 — Outcomes Determine Key Assessments
Overview: Outcomes shape course content and determine key assessments. Key assessments are the critical tasks performed by students to demonstrate mastery of outcomes. In this session, participants will:

  • Write outcomes
  • Assign outcomes to courses
  • Define critical tasks
  • Create an exemplar

11:30 – 12:00 – Q&A Discussion

12:00 – 1:00 – Lunch – On Your Own

1:00 – 2:00 – Session 3 — Outcomes Define Scoring Criteria
Overview: Outcomes become the scoring criteria of assessment instruments a.k.a. rubrics.  Rubrics are used to measure student mastery of the outcomes. In this session, participants will:

  • Explore rubric types
  • Define scoring criteria
  • Identify performance levels
  • Describe levels of performance

2:00 – 2:30 – Q&A Discussion

2:30 – 3:00 – Refreshment Break

3:00 – 4:00 – Session 4 — Outcomes Deliver Data
Overview: Outcomes are the building blocks of rubrics. If developed well, rubrics deliver data used to improve courses, programs, and institutions.  In this session, participants will:

  • Create a rubric
  • Grade an exemplar
  • Assess an exemplar
  • Use data to make decisions

4:00 – 4:30 – Q & A Discussion and Wrap-up

6:30 – Dinner & Fellowship – Connections Dinner in Ballroom C-D

Developing a Highly Effective Advancement Program – From A to Z

Developing a Highly Effective Advancement Program – From A to Z

ONE DAY WORKSHOP | Wednesday 8:30am – 4:30pm

Presenter — Pat McLaughlin, President, The Timothy Group
Location: Salon 11
> Download Program Schedule

CAP Credits: 10 points with a focus in annual fund design & strategy, major donor development strategy, communications  & marketing, and donor relations

Overview: If you could build a top producing advancement department for your college, what would you include? What would you eliminate? Too many colleges spend time, money and effort on fundraising plans that don’t work. Fine tune your efforts and create a sustainable donor development program that supports your vision.

8:30 – 9:30 – Session 1 — Build a Solid Fundraising Foundation
Overview: Are you positioned for fundraising success? Do you have the right vision, right team and the right strategies in place? Diagnose your gaps and discover how to overcome your weaknesses to build and effective fundraising effort.

  • Articulating a compelling vision to gain support.
  • Staffing a highly-qualified and motivated team.
  • Job descriptions for top producers.
  • Fundraising is a team effort.

9:30 – 10:00 – Q & A Discussion

10:00 – 10:30 – Refreshment Break

10:30 – 11:30 – Session 2 — Identifying, Cultivating and Soliciting Major Donors
Overview:
Every college wants an effective major donor effort, but few are willing to take the time to cultivate deep donor relationships. The most qualified donors with have a strong link to the college, a deep interest in Christian higher education and the ability to make a significant investment.

  • Research – Who do you know?
  • Romance – How can you cultivate strong relationships?
  • Request – What is the right time and right amount to ask?
  • Recognize – What are the best ways to say, “thank you?”
  • Recruit – How can your donors lead you to other donors?
  • Report – How can you convert a one-time gift to a lifelong relationship.

11:30 – 12:00 – Q & A Discussion

12:00 – 1:00 – Lunch on your own

1:00 – 2:00 – Session 3 — Speak Your Donor’s Language
Overview: Most major donors support multiple organizations. How can you communicate in ways that separate you from others and increase your level of support? You must listen to your donor and speak so they understand the eternal impact you are making.

  • You’re speaking, but why aren’t your donor’s listening?
  • Learning to listen before you speak.
  • Communicating effectively to financially-minded donors.

2:00 – 2:30 – Q & A Discussion

2:30 – 3:00 – Refreshment Break

3:00 – 4:00 – Session 4 — The Art of the Ask
Overview:  Asking for major and mega gifts can be intimidating, but asking is the core of what every advancement officer does every day. Everyone on the advancement team: the president, executive team, advancement department staff, major gift officers and board members need encouragement to:

  • Schedule the appointment.
  • Maximize the ministry partner visit.
  • Ask boldly.
  • Follow up effectively.
  • Strengthen donor relationships.

4:00 – 4:30 Q & A Discussion

6:30 – Dinner & Fellowship – Connections Dinner in Ballroom C-D

Enrollment Growth Initiative

Enrollment Growth Initiative

ONE DAY WORKSHOP | Wednesday 8:30am – 4:30pm 

Presenter – Tim Fuller, Sr. Vice President/Owner, CREDO
Location: Salon 9
Download Program Schedule

CEP Credits: 10 points with a focus on overall enrollment strategy including integrating enrollment theory & management, principles of analysis & evaluation, building relationship with prospective students and influencers

8:30 – 9:30 – Session 1 — Best Practices Overview

  • What are the key components of a successful admission operation?
  • How should our enrollment operation be staffed and resourced?

9:30 – 10:00 – Q & A Discussion

10:00 – 10:30 – Refreshment Break

10:30 – 11:30 – Session 2 — Enrollment Strategy

  • How do we decide the right mix of strategies?
  • How do we maximize our efforts with church relations to impact recruitment?
  • How we measure the effectiveness of our strategies?

11:30 – 12:00 – Q & A Discussion

12:00 – 1:00 – Lunch on your own

1:00 – 2:00 – Session 3 — Data and Systems

  • What does the data say and what should we do about it?
  • Which metrics are most important?
  • How do we turn a lagging indicator into a leading indicator?

2:00 – 2:30 – Q & A Discussion

2:30 – 3:00 – Refreshment Break

3:00 – 4:00 – Session 4 — Campus Guest Experience

  • How should we organize to serve guests well?
  • What does a best practice individual visit or campus event look like?

4:00 – 4:30 – Q & A Discussion

6:30 – Dinner & Fellowship – Connections Dinner in Ballroom C-D

 

Presidents Forum

Presidents Forum

ONE DAY WORKSHOP | Wednesday 8:30am – 4:30pm

Facilitator – Peter Teague, President, Lancaster Bible College | Capital Seminary and Graduate School
Presenters – Jeremy Lord, Mark Maxwell, Steve Wolgemuth, John Zeswitz
Location: Salon 8
> Download Program Schedule

8:30 – 9:30 – Session 1 – Actionable Insights From the ABHE Barna Market Research
Presenter – Jeremy Lord, ABHE Senior Fellow, Principal/Owner Emeritus, J.M. Lord & Associates

Overview: The landmark market research by the Barna group is done; now what? What are the actionable steps that smart institutions should consider and execute? Learn from a sage educational market leader how you can best profit from this important research.

  • What are the most salient research findings
  • Understand the balance between market pressures and institution mission
  • Explore the most vital follow up actions every institution should consider
  • Avoid the worst mistakes an institution can make with this research
  • Seize the best opportunities an institution should consider

9:30 – 10:00 – Q & A Discussion

10:00 – 10:30 – Refreshment Break

10:30 – 11:30 – Session 2 –Developing Digital Marketing Success – Without Becoming a Digital Expert
Presenter: Steve Wolgemuth, CEO of YDOP

Overview: Nearly every savvy leader today recognizes how crucial it is for their organization to have an influential and ubiquitous web presence, but few feel confident to lead these efforts. As a result, many colleges struggle to keep up, while their enrollment and development efforts suffer. Learn how to advance your preparedness and lead your school’s digital initiatives.

  • Understanding the golden thread to increased enrollment
  • Updating your strategy to align with the class of 2023
  • Assembling a winning digital marketing team
  • Vanity spending vs. leveraged marketing investments
  • Measuring what matters

11:30 – 12:00 – Q & A Discussion

12:00 – 1:00 – Lunch on your own

1:00 – 2:00 – Session 3 – Leading the New Educational Enterprise
Presenter: John Zeswitz, Vice President, Lancaster Bible College | Capital Seminary and Graduate School

Overview: Growing institutions are realizing (painfully) that the academy has left the building. It’s now present in a new reality that spans states, provinces, even continents. How does an institution adapt to this new environment? Learn from one leader who’s embraced this journey and is carefully analyzing the implications and seizing the opportunities.

  • Discover some of the surprising features of a multi-site educational enterprise
  • Explore the management challenges of this new reality
  • Consider the re-alignment of leadership, roles and assets
  • Review the infrastructure and systems vital for sustainability
  • Confirm the principles vital to protect against mission drift

2:00 – 2:30 – Q & A Discussion

2:30 – 3:00 – Refreshment Break

3:00 – 4:00 – Session 4 – A Crisis is a Terrible Thing to Waste
Presenter: Mark Maxwell, President, Prairie College, Alberta, CA

Overview: While never preferred or planned, sometimes a president is inexorably faced with the challenges of institutional crisis.  From the journey of one president, consider these valuable lessons from the valley of presidential leadership.

Learn the key lessons:

  • God has not failed, we usually invent our own demise
  • God is our great defender, look to Him
  • Plan for Recovery
  • Define your reality – the facts are your friends
  • Determine your priorities – harmony & transparency to build confidence & character
  • Describe your team – competence, character, and chemistry
  • Deploy your resources for efficiency & productivity

4:00 – 4:30 – Q & A Discussion

6:30 – Dinner & Fellowship – Connections Dinner in Ballroom C-D

Seizing the Potential of Educational Technology in Higher Education

Seizing the Potential of Educational Technology in Higher Education

ONE DAY WORKSHOP | Wednesday 8:30am – 4:30pm

Presenter — Andy Peterson, Consultant, Digital Vistas Carolina, LLC
Location: Salon 5
> Download Program Schedule

Overview: The window of opportunity is open for schools with the tsunami of new technologies and applications.  We can do more with less today in service to our students near and farway.  Great content and teaching can be leveraged on campus and online and blended.

8:30 – 9:30 – Session 1 — Organization for Educational Technology
Overview: A formal organizational review is the context for effective educational technology.  From preparation to operations to evaluation, the school must have an intense and professional approach to execution on the strategic plan within a budget aimed at a specific audience.  Benchmarking strengths and weaknesses reveal opportunities and threats with educational technology as a key player.

  • Meeting the Need with Benefits
  • Working within Constraints Counting the Cost
  • Who is the Team in Place and in the Future

9:30 – 10:00 – Q & A Discussion

10:00 – 10:30 – Refreshment Break

10:30 – 11:30 – Session 2 — Instructional Design for Educational Technology
Overview: The steps of basic instructional design remain the same even for the ever-changing world of technology and teaching.  Competency-based-education with course objectives are helpful for learners to progress toward their goals.  Media selection can be guided with these apt choices along with Challenge-Based-Learning a la Apple Education.

  • Program Competencies
  • Course Outcomes
  • Media and Challenge-Based-Learning, Apple Education

11:30 – 12:00 – Q & A Discussion

12:00 – 1:00 – Lunch on your own

1:00 – 2:00 – Session 3 — Online Education
Overview: For the past decade or so accredited and informal instruction has used online processes to deliver an education that meets the goals of learners, schools, businesses and churches.  Learning management systems (LMS) are available for reasonable cost.  Content can be calibrated and assignments can be displayed for the group to review and discuss.  The faculty as well as the students are virtual so talent can be obtained worldwide.

  • University of Phoenix
  • Reformed Theological Seminary, Virtual Campus
  • Western Seminary Center for Leadership Development

2:00 – 2:30 – Q & A Discussion

2:30 – 3:00 – Refreshment Break

3:00 – 4:00 – Session 4 — Online Administration
Overview: There is also a stream of new ways to serve learners and faculty with a variety of communication technologies and processes.  The overall goal is to have staff that ensure great learner impact and a robust financial model.  The latest trends for 2018 will be reviewed with client examples from the field.

  • Asynchronous Email
  • Synchronous Skype
  • Virtual Service and Staffing

4:00 – 4:30 Q & A Discussion

6:30 – Dinner & Fellowship – Connections Dinner in Ballroom C-D

Website & Social Media Content Marketing

Website & Social Media Content Marketing

ONE DAY WORKSHOP | Wednesday 8:30am – 4:30pm

Presenter — Bart Caylor, President, Caylor Solutions

Location : Salon 10

> Download Program Schedule

CEP Credits: 10 points with a focus in marketing

8:30 – 9:30 – Session 1 — The Power of Content Marketing

Overview: What is content marketing?  How can it impact your communications? Learn what smart leaders know about how the right content can be the differentiator for your higher education marketing and communications.

  • Storytelling
  • Blogging
  • Curating content valuable to constituents
  • Formats and planning
  • 3 Things to do when you get back to campus

9:30 – 10:00 – Q & A Discussion

10:00 – 10:30 – Refreshment Break

10:30 – 11:30 – Session 2 — Content Marketing on a Shoestring Budget

Overview: Today’s technology and access to resources on the Internet have provided access to marketing methods that were formerly only for the big players. Learn how even a small budget can bring you big results on your content marketing.

  • Understand how you can leverage content marketing to stretch your budget
  • We will take a $2000 budget (or less) and show what you can do with it over the course of a year to improve enrollment marketing
  • Be ready to work smarter, not harder
  • Three tips to take back to campus to implement immediately

11:30 – 12:00 – Q & A Discussion

12:00 – 1:00 – Lunch on your own

1:00 – 2:00 – Session 3 — Content Development Workshop

Overview: Spend an hour with a content expert and your fellow workshop attendees coming up with a content plan that you can execute when you get back to campus. We’ll work on cost-effective ways to leverage content through your various mediums.

  • Practical exercises to help you identify your school’s distinctives to focus on.
  • Exercises to come up with the questions your prospects want answered and developing the answers they are looking for.
  • Walk away with a content editorial calendar and a plan to begin content marketing.
  • Three things to start on Monday when you return.

2:00 – 2:30 – Q & A Discussion

2:30 – 3:00 – Refreshment Break

3:00 – 4:00 – Session 4 — Putting it All Together – Sharing Plans and Q&A

Overview: Share your content plans with your peers to sharpen your sword. We’ll review each of the created content editorial calendars, explore ideas on how to best present content, and discuss questions that may need to be addressed from the day’s meeting.

  • Peer review of content marketing plans developed in Session 3
  • Practical suggestions on how to get from here to there
  • Walk away with a plan and insight from experts and peers on implementing your content marketing.
  • Next steps for further learning.

4:00 – 4:30 Q & A Discussion

6:30 – Dinner & Fellowship – Connections Dinner in Ballroom C-D